INSYNC Live Summit: February 2023

When: Tuesday, 28th February 2023
Where: The Brewery, 52 Chiswell St, London, EC1Y 4SA, United Kingdom

Featuring speakers from:

INSYNC Live Summit_Feb 2023_brands banner_08.11

And many more


UPDATE: We have decided to postpone the INSYNC Live Summit: November 2022. Following consultation with our panelists and attendees it was evident that many would have been impacted by the train strikes originally scheduled for the day of the event. We sincerely apologize for any inconvenience this may have caused.

We hope you can join us in person for the rescheduled Summit, which will take place on 28 February 2023.


Experts at Corsearch, brands, platforms, and offline agencies unite to discuss brand protection opportunities, best practices, and evolution in a changing digital landscape.

We welcome you to INSYNC’s fourth Summit, live in London, for a day of thought leadership, connection, and forward motion. Learn from the best, engage in immersive roundtables, invigorating panels, and find inspiration to propel your brand protection program to new heights.

  • Think future. Understand new trends including the Metaverse and blockchains to stay ahead of threats and persevere during uncertain economic climates.
  • Think bigger. Identify growth and collaboration opportunities with platforms, innovative tech, brands, and teams.
  • Think better. Join speakers from global brands, platforms, and regulatory agencies to gain real, actionable insights.

Who this event is for:

  • Global brands
  • Leaders in the brand protection space

Please note: Agenda subject to change. Additional speakers to be confirmed.

INSYNC Live Summit: Nov 2022

agenda

9:00am – 10:00am GMT

Coffee and Welcome ☕

Morning

Delivered by Simon Baggs, President, Brand & Content Protection at Corsearch. ​​​​​​Attendees are welcomed and thoughts are shared about an exciting and evolving time for brand protection and the vision for the future.

  • Simon Baggs - Corsearch

    Simon Baggs

    President, Brand & Content Protection​​​​​​

Speakers

  • Simon Baggs - Corsearch

    Simon Baggs

    President, Brand & Content Protection​​​​​​

    A renowned litigator, Simon has represented clients in precedent setting cases in the High Court, Court of Appeal and Supreme Court. His innovative work drove online technology businesses to do more to protect the copyrights owned by the music and film industries and the trademark rights owned by brands such as Cartier and Mont Blanc.

    In 2012, building on his experience and recognizing the need for a global, multi-platform approach to protecting rights online, Simon led on Wiggin’s creation of Incopro (a Corsearch company). He teamed up with experts in rights protection software and criminal investigation to track and prevent brand misuse and consumer harm.

    Simon is ranked as one of the top trademark lawyers in the world. He has been recognized with a number of awards, including the Financial Times Innovative Lawyers Awards, Managing Intellectual Property Awards and Legal Week Awards.

Morning

Featuring insights from leading computer hardware brand Motorola (a Lenevo company). How to maximize and defend budget, report impact effectively, and position BP as a critical business function rather than a cost center.

  • Nicole Bosshardt - Motorola

    Nicole Bosshardt

    Senior Paralegal Specialist

    Moderator

  • Niall Trainor - Entertainment One

    Niall Trainor

    Senior Director, Brand Protection

  • Kirsty Trobe - Havaianas

    Kirsty Trobe

    International Brand Protection Manager

  • Anna-Lena Wolfe
    +1

Speakers

  • Nicole Bosshardt - Motorola

    Nicole Bosshardt

    Senior Paralegal Specialist

    Moderator

    Nicole has over 26 years of experience in brand protection and is currently in her 14th year with Motorola (a Lenovo company). Her role, specializing in Trademark and Global Brand Protection, includes interacting with local counsel and Customs officials, creating training materials, leading online counterfeit takedowns and initiating enforcement of domain name matters. Nicole is also responsible for managing the trademark portfolio and brand protection enforcement budgets.

  • Niall Trainor - Entertainment One

    Niall Trainor

    Senior Director, Brand Protection

    Niall is Head of Brand Protection for the Family Brands team at Entertainment One, now part of the Hasbro group. The combined portfolio includes many globally successful children’s brands including Peppa Pig, PJ Masks, My Little Pony, Power Rangers and Transformers amongst others. He manages teams in London and Shanghai, dealing with copyright and trademark matters globally. His team received the World Trademark Review award for the Sports, Media and Entertainment team of the year 2020, and the European Trademark Team of the Year at the EMEA Managing IP Awards in 2022. Niall was also listed as among the “50 most influential people in IP” globally by Managing IP in December 2021.

  • Kirsty Trobe - Havaianas

    Kirsty Trobe

    International Brand Protection Manager

  • Anna-Lena Wolfe

    Anna-Lena Wolfe

    Sr IPR Legal Counsel

    Anna-Lena has 25 years of experience in prosecuting and enforcing Trademark and other intellectual property rights. She is currently managing the IPR portfolios of EF Education First, Hult International Business School, Cultural Care and its associated businesses. Part of her responsibility is to develop and implement strategies to efficiently mitigate online challenges to the brands and businesses. Anna-Lena has been working with Corsearch and, the previous Yellow brand for almost 15 years, in her current role and previous employment.

Morning

Featuring insights from leading brands HP Inc. and WD-40. Learn how to leverage brand protection programs to drive commercial success by focusing on distribution of legitimate products as well as illegitimate.

  • David Batt - HP Inc.

    David Batt

    EMEA Omni-Channel Policy Enforcement Lead

  • Audrey Avenier - WD-40

    Audrey Avenier

    Global Brand Protection Manager

  • Paolo Ascoli - Corsearch

    Paolo Ascoli

    Sr. Team Manager & IP Counsel

    Moderator

Speakers

  • David Batt - HP Inc.

    David Batt

    EMEA Omni-Channel Policy Enforcement Lead

    David has over 20 years of experience in Digital Marketing, eCommerce, Content Management, Online Product Publishing, and Brand Protection and has worked and lived in Munich, London and Dublin. David has a Bachelor’s degree in International Commerce with German from University College Dublin (UCD) and a Masters of Business Studies with a major in eCommerce from the UCD Smurfit Graduate School of Business.

  • Audrey Avenier - WD-40

    Audrey Avenier

    Global Brand Protection Manager

    Audrey has over 15 years of experience with a demonstrated history of working in Brand protection and enforcement both in law firms and in-house with large international corporations. She is skilled in Trademark law, Design Patents, Copyrights, Contracts law and IP Licensing. Audrey leads WD-40’s enforcement efforts and strategy for online and in-markets infringements, counterfeits, cybersquatting, and more. Audrey has a Law degree with a major in International Business Law and a Master’s in Intellectual Property (LLM).

  • Paolo Ascoli - Corsearch

    Paolo Ascoli

    Sr. Team Manager & IP Counsel

    Moderator

    Paolo is a Senior Team Manager in Corsearch where he leads the eCommerce Team. He is a Law graduate with an LL.M in Intellectual Property. Paolo practiced law since 2014 and has wide-ranging experience concerning Intellectual Property, Brand Protection and Grey Trade issues in multiple industries both in the online and offline scenes. Paolo focuses on Grey Market issues, authorized and unauthorized sales of genuine branded products and monitoring and enforcement of selective distribution systems.

Morning

How to protect brand and consumers when faced with less straightforward IP infringement.

A constructive discussion featuring leading experts from Dyson, Ebm-papst, and a Padima founding partner and professor of law, deep diving into the world of design rights, its best practices, and relevant case studies.

  • Giles Lane - Dyson

    Giles Lane

    Senior IP Counsel

  • Iván Sempere - Padima

    Dr. Iván Sempere

    Co-CEO and Founder Partner

  • Duckeck Ralf

    Ralf Duckeck

    Director Intellectual Property

Speakers

  • Giles Lane - Dyson

    Giles Lane

    Senior IP Counsel

    Giles Lane is Senior IP Counsel for Dyson, based in the UK. Giles oversees brand protection actions for Dyson around the world. He leads Dyson’s cross-functional Counterfeit Task Force. Away from brand protection, Giles sits on Dyson’s Design Strategy Board and leads a number of patent enforcement actions. Giles was recognised in Managing IP’s “IP Ones to Watch” list in 2021.

  • Iván Sempere - Padima

    Dr. Iván Sempere

    Co-CEO and Founder Partner

    Ivan is a Commercial Law Doctor and Professor of Law at the University of Alicante (UA) (2000-2015) and was named “Honorific Professor” of the UA in 2014. Ivan is IP Counsel of the Valencia World Design Organization and Chair of the INTA Design Committee (where he chaired the Law&Practice SC 2018-2020); in Spain he’s coordinating the Intellectual Property and Innovation group of the Spanish Association for Trademarks Protection & Enforcement (ANDEMA). He is mainly focused on design, 3Dtrademarks and trade dress protection and enforcement, representing national and multinational institutions and companies. He is author of numerous articles and books in the field of entrepreneurship, innovation and IP and regularly invited as speaker in several master programmes, business schools and international universities.

  • Duckeck Ralf

    Ralf Duckeck

    Director Intellectual Property

    Ralf is a Global Intellectual Property Manager & General Manager with visible successes and results in strategic Patent Portfolio-Management.

    He is an accomplished speaker, having delivered seminars on intellectual property rights at multiple industry events. He has registered patents in approx. 80 patent families, 2 crucial patents for TMC, several highly relevant patents in car navigation systems, and 4 patents on artificial intelligence.
    Ralf’s is multilingual, fluent in German, French, English, Dutch, with some Italian, Spanish, and Polish.

Afternoon

How world-renowned pharmaceutical brand AstraZeneca mobilized its security team and thrived — changing platform policies for maximum efficiency, uniting internal teams for dynamic collaboration, and partnering with intelligence teams and law enforcement to protect consumers.

  • Katie Silk - AstraZeneca

    Katie Silk

    Global Security Director – Investigations

Speakers

  • Katie Silk - AstraZeneca

    Katie Silk

    Global Security Director – Investigations

    Katie has over 20 years of experience in investigations and threat intelligence, with specialism in pharmaceutical crime (including counterfeiting, diversion, theft) and product security gained at a global level in a leading pharmaceutical company and a public health-focused international organization. Katie develops corporate strategic response to external threats, analyse trends, conduct investigations and proactive intelligence. Katie works collaboratively with internal and industry stakeholders as well as law enforcement and other government agencies towards solutions.

    Her international background is founded in disciplined UK police anti-extremism and counter terrorism intelligence and enforcement. Katie has experience in supporting general Corporate Security tasks in addition to investigations and product security.

Afternoon

Featuring insights from Social Media Consultant & Content Creator Max Klymenko and leading fashion brand Tommy Hilfiger. With the explosion of platforms such as Tiktok, how can brands take advantage of the opportunity while protecting themselves and their consumers, and what does this mean for other new social channels?

  • Max Klymenko

    Max Klymenko

    Social Media Consultant & Content Creator

  • Alastair Gray - Tommy Hilfiger

    Alastair Gray

    Head of Digital IP Enforcement

Speakers

  • Max Klymenko

    Max Klymenko

    Social Media Consultant & Content Creator

    Max is a Ukrainian entrepreneur and content creator. He runs a social impact agency KLYM&CO that works with the UN, Elton John and Microsoft. Max has 4 Million followers on social media, creating educational content about business, brands, and other things that matter to him.

  • Alastair Gray - Tommy Hilfiger

    Alastair Gray

    Head of Digital IP Enforcement

    Alastair is Tommy Hilfiger’s Head of Digital IP Enforcement and manages Global Strategic brand protection Operations with more than sixteen years’ experience investigating and countering complex IP infringement both online and offline. Previously working at two corporate investigation firms in London, he moved to Amsterdam 6 years ago to join Tommy Hilfiger. Alastair is also assigned as an expert of the EUIPO’s Observatory Expert Group on “Cooperation with Intermediaries”.

Afternoon

Lunch 🥙

Afternoon

Featuring insights from leading brands Reckitt, Mondelēz International, and Lipsy London.

Everyone recognizes the importance of the work trademark teams undertake to support marketing, but sometimes collaboration can be difficult to achieve. Expert speakers share best practices on how to drive internal collaboration and succeed.

  • Sheena Yonker - Lipsy London

    Sheena Yonker

    Brand Protection & IP Manager

  • Mark Hodgin - Mondelez International

    Mark Hodgin

    Chief Counsel, Global Trademarks

Speakers

  • Sheena Yonker - Lipsy London

    Sheena Yonker

    Brand Protection & IP Manager

    Sheena’s role at Lipsy Ltd, also known as Lipsy London, is incredibly diverse. Lipsy is owned by Next Plc and thus has a strong foundation, but with very different Brand Protection issues. Sheena assists in managing the IP portfolio with a focus on trademarks, managing the domain name portfolio and ‘dot’ brand, and is the company gatekeeper for Brand Protection enforcements, cases, and aspects of online presence. Having worked for the company for nearly nine years, Sheena has witnessed the company’s evolution and has in-depth knowledge of the online environment.

  • Mark Hodgin - Mondelez International

    Mark Hodgin

    Chief Counsel, Global Trademarks

    Mark is a Senior Commercial Lawyer with 20 years PQE experience, principally working in the in-house environment for major food/beverage multinational Mondelez International. Mark’s specialism is Intellectual Property, but he also has broad experience of operational and transactional general commercial/legal work for multinational businesses. His skillset includes team leadership, management experience, and budget responsibility.

Afternoon

Featuring insights from Amazon, PIPCU (Police Intellectual Property Crime Unit, UK), Mondelēz International, and New Era. How to make the most of offline agencies to support effectiveness of online to offline programmes and the benefits that can come from this.

  • Grant Lucas - Amazon

    Grant Lucas

    Senior Investigations Manager

  • Detective Sergeant Andrew Masterson - PIPCU

    Andrew Masterson

    Detective Sergeant

  • Sharon K. Harrison - Mondelez International

    Sharon K. Harrison

    Legal Counsel – Brand Protection

  • Josh Hopping - Corsearch
    +1

Speakers

  • Grant Lucas - Amazon

    Grant Lucas

    Senior Investigations Manager

    Grant Lucas is Amazon’s Senior Investigations Manager based in London, United Kingdom, and helps coordinate Amazon’s law enforcement liaison efforts in the UK, US, Europe, and the Middle East involving illicit trade.

    Prior to joining Amazon, Lucas led international investigations and operations, intelligence, and analytics teams with both the US government and global banking sectors for more than two decades. With the government — Lucas executed international operations and investigations targeting high value criminal targets and networks. He has served and lived along the US-Mexico frontier, in Central and Eastern Europe, and in conflict zones in the Balkans, the Middle East, and West Africa. He is a former stockbroker and is a certified anti-money laundering specialist.

  • Detective Sergeant Andrew Masterson - PIPCU

    Andrew Masterson

    Detective Sergeant

    Since 2017, Andrew has worked in the City of London Police Economic Crime Directorate, during which time he has managed Overseas Anti Corruption investigation teams, played a key role in the implementation of the Attorney General’s Disclosure Review, before moving into the Police Intellectual Property Crime Unit (PIPCU).

    Since September 2019, Andrew has held the role of Disruptions and Engagement lead for PIPCU having responsibility for a number of operations;

    – Operation Creative, seeking to disrupt websites allowing access to copyright content through the IWL
    – Operation Ashiko, suspending websites advertising the sale of TM goods on the .uk domain
    – Operation Sanction, engaging and educating low lever sellers of TM and copyright infringing products
    – Operation Charge well, targeted payment disruption operation across UK finance

  • Sharon K. Harrison - Mondelez International

    Sharon K. Harrison

    Legal Counsel – Brand Protection

    Sharon has over 25 years of IP experience, working across various industries, including pharmaceutical, cosmetic, food & beverage. Sharon has spent the last seven years at the leading snack food company Mondelēz International. She is responsible for the on & offline protection & enforcement of iconic brands, including Philadelphia, Cadbury, Milka, Oreo, Toblerone, Sour Patch, Mikado, and Belvita.

  • Josh Hopping - Corsearch

    Joshua Hopping

    Global Director of Customer Success (Regulatory)

    Moderator

    Joshua oversees a global team of customer success professionals focused on helping pharma, medical device, tobacco, alcohol, and food processing companies protect their intellectual property online.

    Joshua is also the author of “Online Brand Protection: Proven Strategies for Protecting Intellectual Property Rights in a Constantly Changing Digital Age.” With over 18-years of online brand protection experience, he outlines proven concepts and strategies to help companies develop an online brand protection program that supports their overall corporate mission and goals. A Brand Protection Toolkit is included with charts and checklists necessary in planning out a comprehensive and strategic program.

Afternoon

Corsearch legal experts Michael Sweeney and Angharad Bailey compare US efforts such as the Inform Consumers Act and Shop Safe with the European Commission’s proposal for online marketplaces in its new General Product Safety Regulation (GPSR).

Corsearch shares a vision to re-balance the dynamic between rights owners and platforms on the other. We aim to help drive a respect for rights online, and help brands re-establish control over how their IP is used.

  • Mike Sweeney - Corsearch

    Michael Sweeney

    Director of Service Delivery & Legal Counsel

  • Angharad Bailey - Corsearch

    Angharad Bailey

    Brand Protection Team Lead

Speakers

  • Mike Sweeney - Corsearch

    Michael Sweeney

    Director of Service Delivery & Legal Counsel

    Mike is an experienced attorney and director with Corsearch based in London. He counsels brands on all aspects of brand and content protection in the digital space, with a particular focus on leveraging data-driven technology. Mike has many years of experience representing major brands in cross-border litigation in both domestic and international Courts.

    Mike is also active in the Thought Leadership space with a focus on publishing data-driven whitepapers which centre on enhancing rights owners’ protection. He currently serves on INTA’s Enforcement Committee and the IPO’s Anti-Counterfeiting and Anti-Piracy Committee. Mike is a regular speaker at international conferences and industry events.

  • Angharad Bailey - Corsearch

    Angharad Bailey

    Brand Protection Team Lead

    Angharad has been with Corsearch for 2 years, and is currently a Brand Protection Team Lead. Angharad has worked on a variety of complex accounts in industries including technology, automotive, media, fashion and luxury. From the work conducted with different brands, Angharad has first-hand experience of the challenges which can be encountered with website enforcement.

Afternoon

Presented by Gerd Leonhard, Futurist, Humanist, Author of “Technology Vs. Humanity”, and CEO of The Futures Agency.

By 2030, the important question will no longer be what is possible, but what we want. Gerd will outline why this ‘PermaChange’ is actually a good thing, why the doors to a good future aren’t closing but opening, what megashifts and game-changers must be considered by every brand in every industry, and how to gauge the latest technology hypes such as the Metaverse and Social Commerce. The Future is better than we think — if we make the right decisions today.

  • Gerd Leonhard - Futurist, Humanist, Author of “Technology Vs. Humanity”, and CEO of The Futures Agency

    Gerd Leonhard

    Futurist, Humanist, Author of “Technology Vs. Humanity”, and CEO of The Futures Agency

Speakers

  • Gerd Leonhard - Futurist, Humanist, Author of “Technology Vs. Humanity”, and CEO of The Futures Agency

    Gerd Leonhard

    Futurist, Humanist, Author of “Technology Vs. Humanity”, and CEO of The Futures Agency

    Over the past two decades Gerd Leonhard has risen to one of the top 10 futurist keynote speakers worldwide. He has performed at over 1600 engagements in 50+ countries, and boasts a global audience of over 2.5 million people. Gerd’s client list includes most Fortune 500 companies as well as many governments and NGOs. He is a leading global influencer in the field of digital ethics.

    Gerd has written five books, including the best-selling ‘Technology vs Humanity’ (2016) – now available in 10 languages. Gerd’s films on the future of technology and humanity, digital transformation and artificial intelligence have reached millions of viewers. His pioneering keynote presentations use animations, video and audio in fascinating new ways.

Afternoon

Find out what lies ahead for INSYNC. Delivered by Simon Baggs, President, Brand & Content Protection at Corsearch.

  • Simon Baggs - Corsearch

    Simon Baggs

    President, Brand & Content Protection

Speakers

  • Simon Baggs - Corsearch

    Simon Baggs

    President, Brand & Content Protection

    A renowned litigator, Simon has represented clients in precedent setting cases in the High Court, Court of Appeal and Supreme Court. His innovative work drove online technology businesses to do more to protect the copyrights owned by the music and film industries and the trademark rights owned by brands such as Cartier and Mont Blanc.

    In 2012, building on his experience and recognizing the need for a global, multi-platform approach to protecting rights online, Simon led on Wiggin’s creation of Incopro (a Corsearch company). He teamed up with experts in rights protection software and criminal investigation to track and prevent brand misuse and consumer harm.

    Simon is ranked as one of the top trademark lawyers in the world. He has been recognized with a number of awards, including the Financial Times Innovative Lawyers Awards, Managing Intellectual Property Awards and Legal Week Awards.

4:30pm – 6:30pm GMT

Reception with canapes and drinks 🍷

Register your interest for the INSYNC Live Summit: February 2023!

When: 28 February 2023
Where:
The Brewery, 52 Chiswell St, London, EC1Y 4SA, United Kingdom

Places are limited for this exclusive event, and will be offered on a first-come, first-serve basis*. We look forward to seeing you there!

After registering your interest, you will receive an email confirming your spot within 1-2 business days.


*Please note: If you received a confirmation email for the original event you will have a guaranteed spot. We kindly ask that you register your interest to let us know if you still plan to attend.

Disclaimer: INSYNC is an event for brands, with no vendor sales. If you are a service provider we politely reserve the right to decline registration.